H. R. GANESHA; AITHAL P. S.; KIRUBADEVI P. Changes in Consumer Perspective towards Discount at Brick-and-Mortar Stores owing to Emergence of Online Store Format in India. International Journal of Management, Technology and Social Sciences (IJMTS), [S. l.], v. 5, n. 1, p. 43–83, 2020. DOI: 10.47992/IJMTS.2581.6012.0082. Disponível em: https://www.srinivaspublication.com/journal/index.php/ijmts/article/view/103. Acesso em: 25 may. 2024.